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McDonald's Chicken Purity Consumer Fraud Class Action Filed

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New York, NY: McDonald’s is facing a consumer fraud class action lawsuit brought by consumers who allege the fast food chain’s claims that its chicken breast filet sandwiches, salads and wraps are made with 100 percent chicken breast filet, are false.

Filed by King Ho Yip and Anna Hennigan, the lawsuit cites McDonald’s advertising which states some of its sandwiches, such as the “artisan grilled chicken sandwich” and “bacon ranch grilled chicken salad,” are made with “100 percent chicken breast filet," when the meat in those menu items is actually a blend between breast and rib.

The lawsuit goes on the explain that the “100 percent chicken breast filet” labeling is being used in such a way as to indicate products that are superior to the McChicken sandwich, for example. Further, the idea that the product contains meat of perceived higher quality induces customers to spend more money on those items.

“Defendants’ schemes or artifices to defraud plaintiff and other members of the proposed class consist of systemic and continuing practices of disseminating false and misleading information [in advertisements], all of which are intended to trick unsuspecting consumers,” the complaint asserts.

McDonald’s allegedly advertises its artisan chicken and crispy buttermilk chicken sandwiches, salads and wraps with the “100 percent” advertising on television, in stores and elsewhere, the lawsuit states.

The consumers are represented by John Troy of Troy Law PLLC. The case is King Ho Yip et al. v. McDonald’s Corp. et al., case number 1:17-cv-06464, in the U.S. District Court for the Eastern District of New York.

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Reader Comments

Posted by

on
Yes I brought this item for that reason, and now come to find out it not 100% breast meat... wow please add me to this action.

Posted by

on
And there so damn good too. Frustrating.

Posted by

on
I purchased this product because of the advertisement of 100% chicken breast.

Posted by

on
I thought it was real chicken only reason I purchased the salads and or wraps!

Posted by

on
Really though i was making a better choice by choosing this product this is something me and my family eat alot of

Posted by

on
Misleading thought it was real chicken

Posted by

on
More Fraud! Imagine that!

Posted by

on
When i get off work and pick my 3 kids up we hit mcdonalds for dinner on the way home.. we order ONLY 100% REAL CHICKEN BREAST off the menu, as chicken is part of our diet plan. And now to hear this infuriates me!! Cant even trust a multi billion dollar business like mcdonalds to not try to scam the public to make a buck. I hope they get what they have coming.

Posted by

on
I am loving it at taking money away from Mc Donald's. Almost like stealing from my husbands relatives.

Posted by

on
I constantly have to watch my weight so the ONLY thing I can get at McDonalds is anything with the grilled chicken in it.

Posted by

on
I buy McDonald's chicken for the very reason , it says 100%.. if it's not 100% then what the he'll have i been eating

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