A class action suit was filed in the Jerusalem District Court against the importers of Crocs shoes. The lawsuit claims New Cinema and its owner, Amos Horowitz, initiated and organized a cartel that fixed prices for imported shoes of the Crocs brand between all the stores that sell these shoes to consumers.
The suit claims the company forced stores to sell the shoes at a set price and warned stores that if they lowered the price, they would halt supplies. The shoes are sold at a standard price of NIS 199 a pair for the most popular Beach model, NIS 240 for the closed Highland model and NIS 280 for the designer Metro or Off Road models.
The suit states that the damage to consumers as a result of the cartel is NIS 65 per pair for the cheapest pair to NIS 95 for the most expensive. Based on an estimate of 300,000 pairs sold, 80 percent the simple model, the damage to consumers is about NIS 20 million.
