Newark, NJ: Estee Lauder, the maker of Clinique cosmetic and skin care products, is facing a consumer fraud class action lawsuit over allegations of false and deceptive marketing practices.
In the lawsuit, entitled Margaret Ohayon et al. v. Estee Lauder Inc. et al., Case No. 2:33-av-00001, U.S. District Court for the District of New Jersey, plaintiff Margaret Ohayon alleges Estee Lauder uses deceptive advertising tactics to promote its Clinique Repairwear, Youth Surge and Turnaround collection as having the ability to make wrinkles "disappear,"rebuild firming collagen, and product other anti-aging benefits.
"As a result, Estee' marketing pitch is the same as that of the quintessential snake-oil salesman ??" Estee dupes consumers with false and misleading promises of results it knows it cannot deliver, and does so with one goal in mind ??" reaping enormous benefits,"the lawsuit states.
The lawsuit alleges that if, in fact, the Clinique products could "rebuild stores of natural collagen"or "deliver 63% of the visible wrinkle-reducing power of a laser procedure,"the products would be regulated by the Food and Drug Administration.
The Clinique consumer fraud class action lawsuit is brought on behalf of a proposed class of all consumers who have purchased at least one Clinique product from the Repairwear, Youth Surge or Turnaround collection in the US.
The lawsuit seeks compensatory, treble and punitive damages; restitution; injunctive relief and more for alleged breach of express warranty, unjust enrichment, and violations of the New Jersey Consumer Fraud Act and consumer fraud laws of various states.
Plaintiffs are represented by Carella Byrne Cecchi Olstein Brody & Agnello PC and Grant & Eisenhofer PA.